Pricing · No Hidden Fees · Confirmed in Writing
Two ways to pay for pipeline.
Both confirmed in writing.
$100 to $300 per qualified meeting with no retainer, or a fixed monthly fee for a dedicated three-person team. No hidden line items, no pricing withheld until after a discovery call. Compare both below.
Free · No commitment · We'll recommend a model on the call
The Two Models
Pick the one that matches what you're optimising for.
Performance Model
Pay Per Appointment
$100–$300 per meeting + $200/mo infra fee
- No monthly retainer
- Cost scales directly with results
- 80%+ average show rate
- Month-to-month, cancel anytime
Retainer Model
Dedicated Team Retainer
Fixed monthly fee, confirmed on the strategy call
- Dedicated 3-person specialist team
- Full scope across active channels
- Infrastructure fee included
- Month-to-month, cancel anytime
Full Comparison
Performance model vs. retainer vs. hiring in-house.
| Performance Model | Retainer Model | In-House SDR | |
|---|---|---|---|
| Cost structure | $100–$300 per qualified meeting | Fixed monthly fee | $80,000–$120,000 USD/year fully loaded |
| Infrastructure fee | $200/month, billed separately | $200/month, included | Tooling, licenses, recruiting cost separately |
| Contract term | Month-to-month, cancel anytime | Month-to-month, cancel anytime | N/A, employment |
| Time to first meeting | ~14 days | ~14 days | Months, after hiring and ramp |
| Hiring/ramp risk | None | None | Full risk sits with you |
| Best for | Cost tied directly to output | Budget certainty, full channel scope | Long-term internal capability building |
How to Choose
Three questions that usually settle it.
What's your deal size?
Above roughly $10,000 USD, the economics of pay-per-meeting pricing clear the bar against your close rate. Below that, a retainer's fixed cost may be easier to justify against margin.
Do you need more than appointment setting?
If you want cold email, LinkedIn, and full channel coverage under one team, retainer covers that scope. Performance model is built around appointment setting specifically.
Budget certainty or output-linked cost?
Retainer gives a fixed number to plan around regardless of monthly volume. Performance model means you only pay when a meeting actually gets booked.
Still not sure?
ConnectLead recommends a model on the strategy call based on your actual ICP, deal size, and volume targets, not a default answer given to everyone.
Not sure which model fits? We'll tell you honestly.
Book a free 30-minute strategy call. We review your ICP and deal size and recommend a model, in writing, before anything launches.
Free · No commitment · 1 business day response
FAQ
Common pricing questions, answered directly.
How does ConnectLead's pricing work?
Two models for outbound and SDR programmes. The performance model charges $100 to $300 per qualified meeting plus a $200/month infrastructure fee, with no monthly retainer. The retainer model is a fixed monthly fee covering a dedicated three-person team with fixed monthly scope, infrastructure fee included. All pricing confirmed in writing on the strategy call.
Which pricing model should I choose?
Performance model fits companies that want cost tied directly to results with no fixed monthly commitment, typically above a $10,000 USD deal size. Retainer fits companies that want budget certainty and full channel scope beyond appointment setting alone. We recommend the right structure on the strategy call.
How does this compare to hiring an in-house SDR?
A fully loaded in-house SDR in the US costs $80,000 to $120,000 USD per year before the first qualified meeting is booked, plus hiring risk and ramp time. Both ConnectLead models start producing qualified meetings within about 14 days, with no salary, benefits, or hiring risk.
Deep Dive
Pay Per Appointment
Full pricing & FAQ → Deep DiveRetainer Model
Full pricing & FAQ → Get Started
Book your free strategy call today
We'll recommend a model based on your ICP and deal size. 30 minutes.