Discovery & ICP Workshop
A 30-minute strategy call with a senior ConnectLead strategist. We define your ideal customer profile, map the channels your buyers respond to, set pipeline targets, and agree the campaign structure before any work begins. Nothing is assumed. Everything is documented.
- ✓ICP definition with seniority, company size, and trigger events
- ✓Channel selection based on your buyers' actual behaviour
- ✓Pipeline targets agreed in writing before we begin
- ✓Competitive positioning and messaging framework
Strategy Build & Asset Creation
We build every required asset before a single message goes out. Prospect lists from verified data sources. Email and LinkedIn copy written by specialists and sent to you for approval. Ad creatives produced. Technical infrastructure configured.
- ✓Prospect lists built from Apollo, Clay, or Sales Navigator
- ✓Email and LinkedIn sequences written and sent for your approval
- ✓Sending domains set up and warmed on your behalf
- ✓Ad campaigns structured, creatives produced, targeting configured
Campaign Launch
All agreed channels go live on day 7. You receive live dashboard access from day one. Your account manager begins daily monitoring of every reply, every ad metric, and every SEO signal.
- ✓All channels live simultaneously on day 7
- ✓Live dashboard access from launch day
- ✓Daily reply classification and interest monitoring
- ✓Real-time ad performance tracking with daily notes
Qualify, Book & Hand Off
Every interest signal that comes back is reviewed by a human against your ICP criteria. Contacts that match are either handed off as warm leads with full context, or booked as confirmed calendar meetings. Nothing unqualified reaches your sales team.
- ✓Every reply manually reviewed against your ICP
- ✓Warm handoffs with full conversation context
- ✓Meetings booked directly to your team calendar
- ✓CRM updated after every interaction
Optimise, Report & Scale
Weekly A/B tests on subject lines, opening messages, ad creatives, and targeting. Winners scaled within 48 hours. What does not work is cut immediately. You receive a written report every Monday morning.
- ✓Weekly A/B tests across all active channels
- ✓Winners scaled within 48 hours
- ✓Monday morning reports every week
- ✓Quarterly strategy review and ICP refinement
Ready to Fill Your Pipeline?
Book a free 30-minute strategy call. ICP audit, channel recommendation, and campaign blueprint included.
✓ Free · No commitment · Response within 1 business day