22 enterprise meetings
in one quarter.
Zero existing contacts.

Strong home market. New markets with no warm contacts, no brand recognition, and no data.

Jaarvis Technologies had built a credible track record in their home market. The product was solid. The case studies were real. The decision to expand into North America and Europe was the right one commercially. The problem was execution.

Expanding into a new market without existing contacts is a specific kind of challenge. You cannot rely on referrals. You cannot lean on brand recognition. You are starting from zero in a market where buyers have never heard of you and have no particular reason to take a meeting with you over the ten other vendors reaching them that week.

Most agencies in this situation spend the first month on strategy decks, market research presentations, and ICP workshops that stretch into week six. We had prospect lists built and outreach live in five days.

Fast start. Tight qualification. Every meeting briefed before the call.

We started with a two-hour ICP session with the Jaarvis commercial team to define exactly who we were targeting: Procurement Directors, CTOs, and VP Engineering at enterprise accounts in the technology sector with 500 to 5,000 employees. The qualification criteria were specific enough that nothing unvetted reached their sales team.

Lists were built from LinkedIn Sales Navigator and Apollo cross-referenced against the agreed criteria. Sending infrastructure was configured on dedicated domains. SDR sequences went live in both markets simultaneously in week one.

Every interest signal from the outreach was reviewed by a human before any response went out. Qualification was handled during the reply exchange before a meeting was booked. Every meeting that went into the Jaarvis calendar came with a written briefing note: the prospect's name and role, the company context, what objections or questions had come up in the pre-meeting exchange, and what the prospect said they wanted to discuss. Jaarvis account executives walked into every call prepared.

Quarter one results entering North America and Europe.

Speed, qualification, and briefing notes. Three things most agencies skip.

Most new market programmes spend weeks on strategy before anything goes live. The first Jaarvis outreach went out on day five. By the time most agencies finish their discovery phase, Jaarvis had meetings in the calendar. That pace matters because early replies tell you what is resonating and what needs adjusting — information you cannot get from a planning document.

Every meeting was human-reviewed against the agreed criteria before it was booked. Nothing reached the Jaarvis sales team that did not meet seniority, company size, and sector requirements. The 84% show rate reflects that — not just that people agreed to meet, but that they actually had a reason to be there.

And every confirmed meeting came with a written briefing note: the prospect's background, what questions or objections came up pre-call, what they said they wanted to cover. Enterprise account executives walk into meetings better prepared than most. The conversion rate from meeting to opportunity follows directly from that.